Useful ways to stay protected from negative optimization - IK Technologies

Useful ways to stay protected from negative optimization

Whether you are running a B2B business or B2C business, you will need to optimize your site for driving heavy web traffic on your site. For this, you need the help of SEO companies which offer different types of on page and off page optimization techniques. These are the techniques which help in improving the rank of your website on the search engine list and make it easily visible to the users on the global level. Almost all the companies either online or offline get their website optimized by any of the SEO techniques to boost the sales of the business. Despite the efforts made by the companies to optimize their websites in a positive manner, there are a number of factors that contribute to the negative SEO.

Interstitial page

On the web, interstitials are website pages shown earlier or after a normal substance page, regularly to show ads or affirm the client’s age (before demonstrating age-limited material). Most interstitial commercials are conveyed by an advertisement server. Interstitial is utilized as a part of the feeling of “in the middle”. The interstitial website page sits between a referenced page and the page which references it—thus it is in the middle of two pages. This is particular from a page which essentially connects straightforwardly to another, in that the interstitial page serves just to give additional data to a client amid the demonstration of exploring starting with one page then onto the next. In computerized promoting, the expression “interstitial” is frequently utilized as a part of the feeling of “interstitial publicizing”, as opposed to “interstitial page”. Now and again, this may prompt perplexity on the grounds that interstitial advertisements are not generally served on interstitial website pages.

 Protect your website from negative optimization

Optimization of the websites can be done in two ways. One is positive SEO and the other is negative SEO. Positive SEO includes the techniques which are ethical and legalized to optimize the websites while the negative SEO is done by using the illegal ways. Negative SEO includes the techniques to sabotage the efforts of competitors to gain the better ranks on search engine. If you are facing the effects of negative SEO, take help from Disavow bad backlinks to protect your website from the negative SEO.

Solutions for preventing negative SEO

Some of the suggested solutions for preventing your website from negative SEO include:

  • Track Backlinks Profile periodically. It will help the spammers away.
  • Set up the GOOGLE tools to get notification on malware attacks, website hack, server connectivity problems and other similar problems that leads to negative SEO.
  • Contact the hosting companies to know from where the load is coming on your website.
  • Update your online ads periodically to prevent modifications.

There are many more solutions which are useful in preventing the negative optimization of your website.